Sunday, 13 November 2011

Audience Research

I think one way we can research are audience and determine our target audience, from age group to interests, is to create a questionnaire. I believe by doing this it would give us incredibly reliable and useful information to help us work out and define who are our target audience. I think we should include a range of questions with both Yes/No answers to keep it simple, and more complex questions to make sure our information we receive from the questionnaire is not restricted. This will help us gain a better view on who is our target audience.

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